JOE & THE JUICE has published its 2025 Annual Report, marking another year of strong growth and an important step forward in the company’s global journey.

Revenue increased by 16.5% to DKK 3.3billion, while operating profit (EBIT) grew by 19% to DKK 204.6 million, reflecting a continued improvement in the underlying business.

Growth was driven by both new storeopenings and strong development in existing stores, with same-store-sales increasing by 6% and momentum across all regions.

The company now operates more than 485 stores globally and continues to expand across Europe, the United States and beyond.

The investment supports the company’s ambition to accelerate global expansion and scale its footprint across markets.

“We have strong momentum across the business and we’re moving in the right direction towards our ambition of 1,000 stores within the coming years,” said CEO Thomas Nørøxe. “We’ve built a solidfoundation – now it’s about accelerating from here.”

Joseph Iskander, CEO of EIIC, added:
“We believe JOE & THE JUICE presents a compelling global growth opportunity. We have long admired the strength of the brand and its ability to resonate with a diverse customer base. We look forward to supporting the teamas they continue to scale the business internationally.”

JOE & THE JUICE will continue to focus on expanding its global presence, strengthening operations, and investing indigital capabilities and customer experience.